2024 · Apr 1
Introduced Workshop, an AI tool that generates individual UI components and sections from prompts. Available on Pro and Scale plans. Deepened AI-native design workflow.

Design and publish stunning websites with AI in minutes
83
Overall score
41
Heat score
Inputs
Text Prompt, Design Canvas, Figma Import, CMS Content, Image Upload, URL, Component Library
Outputs
Published Website, Landing Page, Portfolio Site, AI-Generated Layout, CMS-Backed Site, Responsive Design, SEO-Optimized Page
AI Type
Generative AI
Model Architecture
Custom/Proprietary
Daily Prompts
N/A
Context Length
N/A
Accuracy
83%
Content
88%
Reasoning
75%
Company
Framer B.V.
Founded
2014
HQ
Amsterdam, Noord-Holland, Netherlands
Employees
132
Total Raised / Total Funding
$163M
Revenue
$50M
Valuation
$2B
ARR
$50M
CEO
Koen Bok
Estimated Paid Users
50K
Current estimate
Total Earnings Till Date
$120M
+3.23% from last month
Market Share
1.2%
Current share
Average Session
18
Per active user
Hallucination Rate
18%
Model quality signal
Growth Rate
+0.82%
Monthly active users
Burn Rate
$48M
Total expenses / years active
Paid User Gain
+9.09%
Monthly paid user trend
TechCrunch: Framer Series B $24M led by Atomico
•techcrunch.com
Framer Series C $27M announcement
•framer.com
Crunchbase News: Framer raises $100M at $2B valuation
•news.crunchbase.com
Tech Funding News: Framer Series D $100M
•techfundingnews.com
Sacra: Framer revenue and funding profile
•sacra.com
Tracxn: Framer company profile and funding rounds
•tracxn.com
FinSMEs: Framer Series A $7.7M press release
•finsmes.com
PR Newswire: Framer Series A announcement
•prnewswire.com
Framer Blog: Jorn van Dijk founder interview
•framer.com
Reuters: Framer hits $2B valuation
•reuters.com
-$1M
Total Loss
$33.1M
Total Profit
$0
Accuracy
83%
Context
88%
Reasoning
75%
Safety
80%
No benchmark scores available.
Type: Other
Description: Original desktop prototyping application sold as a $40 lifetime license. Used by design teams at Apple, Google, Facebook, Airbnb. Code-heavy with CoffeeScript and JavaScript.
Architecture: Custom/Proprietary
Type: Other
Description: React-powered redesign with a component store. Introduced visual design tools alongside prototyping. Integrated developer handoff. Accompanied the $24M Series B.
Architecture: Custom/Proprietary
Type: Other
Description: Browser-based no-code website builder. Design canvas that publishes directly to production React sites on a global CDN. Includes CMS, SEO, and collaboration tools. The current flagship product.
Architecture: Custom/Proprietary
Type: Multimodal
Description: AI suite built into Framer Web. Wireframer generates full page layouts from text prompts using ~100 pre-designed sections. Workshop generates individual UI components from prompts. Available on all paid plans (Workshop on Pro+).
Architecture: Custom/Proprietary
Total Funding
$163M
Rounds
5
Series D
$100MAug 2025
Led by Meritech and Atomico; $2B valuation; company at break-even; $50M ARR; source: Crunchbase News, TechFundingNews 2025-08-28
Series C
$27MSep 2023
Led by Meritech Capital; announced on Framer blog and FinSMEs Oct 2023; used to scale product and commercial teams
Series B
$24MNov 2018
Led by Atomico; accompanied Framer X launch; source: TechCrunch 2018-11-12
Koen Bok
Co-Founder & CEO
Jorn van Dijk
Co-Founder & CTO
No direct competitors available.
2024 · Apr 1
Introduced Workshop, an AI tool that generates individual UI components and sections from prompts. Available on Pro and Scale plans. Deepened AI-native design workflow.
2024 · Oct 1
Launched Framer Convert, a built-in A/B testing and funnel analytics product. Available as an add-on on Pro and Scale plans, enabling marketers to run experiments without third-party tools.
2025 · Aug 13
Raised $100M Series D led by Meritech and Atomico. Reached $50M ARR. 40% of the YC Summer 2024 batch using Framer. Announced target of $100M ARR by 2026 and plans to expand team.
Industry: Software Development
Compliances: Not specified
Integrations: Figma, AWS, Cloudflare CDN, Notion, Google Analytics, Lottie, Mapbox, Unsplash, HubSpot, Intercom, React, Frameshop, Framer Marketplace, Google Fonts, Stripe
Support:email, help center, community forum, priority support, enterprise support
Target audience: Designers, Marketers, Startups, Agencies, Freelancers, Product Teams, Growth Teams, Enterprise Marketing, YC Founders, No-Code Builders
Supported languages: English, Spanish, French, German, Dutch, Portuguese, Japanese, Italian, Korean, Chinese
No acquisition records available.
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Framer AI is a no-code website builder with a Figma-like design canvas that publishes directly to a global CDN. Unlike Webflow, which uses a class-based CSS system with a steeper learning curve, Framer lets designers work in a more familiar, freeform canvas and get live sites without coding. Framer also has native AI tools like Wireframer and Workshop built in, while Webflow's AI integrations are more limited.
Yes. Framer supports importing Figma designs via a plugin. Frames and components from Figma can be brought into Framer and then turned into live, published pages. This makes it popular for teams that design in Figma and want to publish directly without a rebuild in a separate CMS.
Framer has a free plan that lets you build and publish on a framer.app subdomain with access to 10 CMS collections, 1,000 pages, and basic AI tools. A paid plan is required to connect a custom domain. Paid plans start at $10/month (billed annually) for the Basic plan.
Yes. Framer has a built-in CMS with support for multiple collections, relational CMS (Pro plan and above), and AI-powered localization into multiple languages. It integrates with external data sources via Fetch and supports Notion sync for content teams.
Framer includes Wireframer, an AI tool that generates page layouts based on a text prompt by selecting from around 100 pre-designed sections. The result is described as a reliable first draft that users can then customize. Pro plans and above include Workshop, which generates individual UI components from prompts.
TechCrunch: Framer Series B $24M led by Atomico
•techcrunch.com
Framer Series C $27M announcement
•framer.com
Crunchbase News: Framer raises $100M at $2B valuation
•news.crunchbase.com
Tech Funding News: Framer Series D $100M
•techfundingnews.com
Sacra: Framer revenue and funding profile
•sacra.com
Tracxn: Framer company profile and funding rounds
•tracxn.com
FinSMEs: Framer Series A $7.7M press release
•finsmes.com
PR Newswire: Framer Series A announcement
•prnewswire.com
Framer Blog: Jorn van Dijk founder interview
•framer.com
Reuters: Framer hits $2B valuation
•reuters.com